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Very important point. In my workplace, often the smartest engineers are so focused on doing smart things, they forget that the data they're dealing with belongs
by iDemonix 9y ago
Very important point. In my workplace, often the smartest engineers are so focused on doing smart things, they forget that the data they're dealing with belongs to, or identifies, people.
Got to make those yearly objectives/appraisals count though.
- keithpeter 9y agoPerhaps a more subtle thing for them to keep in mind: many people carry out a mix of card/online and cash transactions. Only the card/online transactions will be captured. The Panopticon's record will show an extremely unhealthy and meagre diet for me for instance because I buy fresh fruit/veg at markets - cash only. It strikes me that data censored through transaction modality and then used to make marketing decisions may result in poor results.
- eternalban 9y agoThe Panopticon central says 'cash is going bye bye sunshine'.
- keithpeter 9y agohttp://www.bankofengland.co.uk/publications/Documents/quarterlybulletin/2015/q3prerelease_1.pdf http://www.bankofengland.co.uk/publications/Documents/quarte... Cash will be around for a fair time yet, but you have a point for any form of regular or recurrent expenditure. As the above pdf explains 'hoarding' of notes as a store of value seems strangely popular...
- bbcbasic 9y agoIf they can still make predictions based on a partial dataset it's better than nothing and probably profitable to use. Chuck some linear regression or similar at it.
- TeMPOraL 9y agoAlso in this particular example, they could probably compute that your junk food shopping doesn't account for your daily calories intake.