Exactly. And I'll add for me: it was cool hearing about a unique marketing angle, compared to reading the 231st copy of "Improving Your Conversions using A/B Te

Exactly. And I'll add for me: it was cool hearing about a unique marketing angle, compared to reading the 231st copy of "Improving Your Conversions using A/B Testing". Like the marketing kid who got into a company pretending to be the donut delivery man[0]. [0] http://www.adweek.com/creativity/guy-posed-donut-delivery-man-get-agencies-and-try-land-job-173882/ http://www.adweek.com/creativity/guy-posed-donut-delivery-ma...