I think it could be Apple moving with it's current market demographic. I started out an apple fan boy in highschool. I waited in line for iPhones religiously an

I think it could be Apple moving with it's current market demographic. I started out an apple fan boy in highschool. I waited in line for iPhones religiously and insisted all my and my family's laptops were MacBooks. Now I'm old (31) and hitting the range where my doctor starts mentioning baseline cardiac physicals and other regimated health tests that just come with age (I'm healthy, BTW). If the idea is to cater to the shifting age if it's fanboys it may be a great play. The young generation moves from obsession with Emojis and Instagram to having diabetes and heart disease pretty quick. Why not cater to the shift when you already have the customer. 3M isn't making glucose testing sexy like only Apple can.