Regardless of whether that was the primary issue or not, I think the trap most people fall into is to simply work with somebody only because they are comfortabl

Regardless of whether that was the primary issue or not, I think the trap most people fall into is to simply work with somebody only because they are comfortable with them. Or perhaps the other person even insisted on it, but the founder didn't have proper experience to realize that was a bad idea. Comfort is an easy trap to fall into.