> I don't think they're actually are a lot of Apple fan is claiming that the one benevolent company should control everything as you posited earlier your post.

> I don't think they're actually are a lot of Apple fan is claiming that the one benevolent company should control everything as you posited earlier your post. True, of course. But I think many like the fact that Apple is not an advertising company, that Apple has a transparent business model, that Apple (for now) defends its users' privacy.