I think that the idea of taxing advertising makes a lot of sense for the EU. Right now the US is effectively sucking the money out of the EU using its massive

I think that the idea of taxing advertising makes a lot of sense for the EU. Right now the US is effectively sucking the money out of the EU using its massive social advertising armada. I bet that most of the ads are driving consumers towards US-based brands at the expense of EU-based brands. If the EU imposed a tax on advertising, it would allow the EU government to reclaim some of these losses and level the playing fields for EU companies by reducing the power of advertising.