So my feeling was similar, but I had a slightly different issue with it: Even if you had a breakthrough compression algorithm, it's highly unlikely you'd build

So my feeling was similar, but I had a slightly different issue with it: Even if you had a breakthrough compression algorithm, it's highly unlikely you'd build a startup with it and sell it as a proprietary tech. There are plenty of better compression techs out there for various use cases (zstd, brotli, opus, ...), and pretty much all of them today are thrown out by some major corp as open source. Even giving the better compression tech out for free it's incredibly hard to get people to adopt it. I mean github still uses gzip for their source downloads for whatever unclear reason.