From the end user perspective (at least this end user) The competition to widen access to ads and and further to create rich ads is something i hope both compan

From the end user perspective (at least this end user) The competition to widen access to ads and and further to create rich ads is something i hope both companies will not see much success in. At present, Browsing via mobile is relatively slow, if you dont have unlimited data plans, then it follows that you will pay for Ad traffic, rich media ad traffic will make this problem worse. The killer feature for me is no advertising, and I am willing to pay for apps to avoid them, An adblocker on the native phone browser is a killer feature for me. One that at least in theory is easier to get on the android platform then on the iphone.