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Looks like that's what made all the confusion. They gave a bad example and people probably didn't read the text carefully and just followed the picture. You're

Looks like that's what made all the confusion. They gave a bad example and people probably didn't read the text carefully and just followed the picture. You're right, that is misleading.

HenryBemis 9y ago
Problem is that people don't take the 30 seconds to read something. We are living in the age of "image"; this is why Instagram, Snapchat, 9gag, etc. are thriving, people want to get their "fix" by seeing at one-more-image.. Mastercard on the other hand should have thought about this and avoid putting the card on their photo, as "normal people" will tend to mimic without spending those 30 seconds thinking about "I ain't giving you my real name/surname/card details"! But hey.. it worked :) Now let's sit back and soon we'll learn how many hits would their cards have, from websites that don't require the card verification value (CVV) :)
- 1337biz 9y ago
  websites that don't require the card verification value (CVV) Are these still out there?
  - ewanm89 9y ago
    Yes, PCI-DSS rules state one is not allowed to store the CVV, therefore for subscription services or for things like one click ordering or app stores the CVV is not used for the transaction, though they may verify it on initial card entry a lot of companies don't as it doesn't actually help. Taking the CVV gives a lower fee to mastercard/visa if that particular transaction is reversed, this is how stores are incentivised to take it but it will only apply to initial transaction where card details are saved.
- mcphage 9y ago
  > Problem is that people don't take the 30 seconds to read something. No, the problem is that Mastercard created a situation where you would show your credit card (since it's in your purse), and created an example which included a credit card, despite knowing full well about credit card fraud. They fucked up the contest, and your attempt at passing the buck on to random internet denizens, who aren't as familiar with the details of credit card fraud as Mastercard is, is misguided. Mastercard fucked up here, not the people who entered their contest.

Looks like that's what made all the confusion. They gave a bad example and people probably didn't read the text carefully and just followed the picture. You're right, that is misleading.

HenryBemis 9y ago

Problem is that people don't take the 30 seconds to read something. We are living in the age of "image"; this is why Instagram, Snapchat, 9gag, etc. are thriving, people want to get their "fix" by seeing at one-more-image.. Mastercard on the other hand should have thought about this and avoid putting the card on their photo, as "normal people" will tend to mimic without spending those 30 seconds thinking about "I ain't giving you my real name/surname/card details"! But hey.. it worked :) Now let's sit back and soon we'll learn how many hits would their cards have, from websites that don't require the card verification value (CVV) :)

1337biz 9y ago
websites that don't require the card verification value (CVV) Are these still out there?
- ewanm89 9y ago
  Yes, PCI-DSS rules state one is not allowed to store the CVV, therefore for subscription services or for things like one click ordering or app stores the CVV is not used for the transaction, though they may verify it on initial card entry a lot of companies don't as it doesn't actually help. Taking the CVV gives a lower fee to mastercard/visa if that particular transaction is reversed, this is how stores are incentivised to take it but it will only apply to initial transaction where card details are saved.
mcphage 9y ago
> Problem is that people don't take the 30 seconds to read something. No, the problem is that Mastercard created a situation where you would show your credit card (since it's in your purse), and created an example which included a credit card, despite knowing full well about credit card fraud. They fucked up the contest, and your attempt at passing the buck on to random internet denizens, who aren't as familiar with the details of credit card fraud as Mastercard is, is misguided. Mastercard fucked up here, not the people who entered their contest.