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Looks like they slightly adjusted the look of those four rings. I can't see the difference to be honest. Either way I think calling this a rebrand is a massive
by dreen 9y ago
Looks like they slightly adjusted the look of those four rings. I can't see the difference to be honest. Either way I think calling this a rebrand is a massive stretch.
- IanCal 9y agoI don't think they've called it a rebrand. "Renewing their branding" seems like a longer way of saying it but certainly sounds less extreme. They're specifying things like proportions of text to the rings, how the tagline should or should not appear, icons that should be used across all digital products, etc. There's a lot of interesting stuff here.
- vuyani 9y agomassive