Unfortunately, the author's point about "toxic" advertising such as popups, popunders, etc. doesn't have anything to do with YOUR advertising. Ad blockers are g

Unfortunately, the author's point about "toxic" advertising such as popups, popunders, etc. doesn't have anything to do with YOUR advertising. Ad blockers are generally turned on after a very negative ad experience with something like a popup-riddled site. It's usually not the publisher who's creating great content that's delivering those horrible ad experiences. They are generally fighting their ad networks to police the bad ads because they hate them as much as you do.