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> because Walmart Why isn't that rational? She must have a reason.

• freehunter 9y ago
  The rational idea is not going to the store because you don't like the people or the climate there. The slightly less rational idea is that you won't shop at their online store because of the name association. You're not interacting with their customers or staff, but when you see the name you still feel the association with their customers and staff. Just because you can quantify why you feel that way doesn't make it rational. I don't like spiders because they look scary. I've never been bitten by one or even threatened by one, but I still don't like them. That's an irrational fear, even though I can tell you exactly why I don't like them. If you don't like Walmart because of its customers or staff, refusing to shop online with them is irrational.
  • ionised 9y ago
    > The slightly less rational idea is that you won't shop at their online store because of the name association. Yes, but why is the name association producing an aversion in this case? If it's simply a matter of not wanting to support a company you find ethically dubious for example (which would perfectly describe Walmart), then it would be perfectly rational to want to avoid it and all its associated ventures. Voting with your wallet and all that.
    • freehunter 9y ago
      Yeah it's not clear if the aversion is due to their corporate citizenship or the reality of the inside of their stores. One is rational, the other is not.