4 ms·

I'd say the demographics is huge since it is so broad. Anyone consuming content online is essentially a target. Gaming as well.

w0utert 9y ago
The demographic is huge, an insane number of tablets have been sold and are being used. I'd estimate over 50% of the people I know have a tablet at home, and most definitely more have a tablet but not a PC, than vice-versa. The whole 'problem' with tablet sales is not that they are not useful or convenient, but that current models are actually so useful and convenient there is no reason to upgrade. I would only consider this a 'problem' if you are trying to sell tablets, from a user perspective it's actually a good thing. The fact that tablets cannot comfortably do many things a laptop or PC can has been obvious to me from day one, they are complementary devices where the tablet is primarily a more convenient/more comfortable device for many things, but not suited at all for others. Convertible/hybrid laptops may seem to follow naturally, to unify all use cases in a single device, but personally I'm not sold on this idea. I'd guess the demographic who really wants a full PC-like experience typically doesn't mind having separate devices that are best at a subset of tasks, instead of one device that's merely 'ok' at all of them. At least I know I don't mind...
aluhut 9y ago
"consuming content online" is such a broad advertising term it becomes pretty much useless if you bring in other devices in the discussion. So what is the actual demographics here? You'd at least need to have more money left then most of the above mentioned demographics. You'll also need to be prepared or willing to use an apple system. It's very likely that you already have at least one other Apple device that you already use to "consume content online". Which brings us back to the question that appears often here: Why do you need another one?

w0utert 9y ago

The demographic is huge, an insane number of tablets have been sold and are being used. I'd estimate over 50% of the people I know have a tablet at home, and most definitely more have a tablet but not a PC, than vice-versa. The whole 'problem' with tablet sales is not that they are not useful or convenient, but that current models are actually so useful and convenient there is no reason to upgrade. I would only consider this a 'problem' if you are trying to sell tablets, from a user perspective it's actually a good thing. The fact that tablets cannot comfortably do many things a laptop or PC can has been obvious to me from day one, they are complementary devices where the tablet is primarily a more convenient/more comfortable device for many things, but not suited at all for others. Convertible/hybrid laptops may seem to follow naturally, to unify all use cases in a single device, but personally I'm not sold on this idea. I'd guess the demographic who really wants a full PC-like experience typically doesn't mind having separate devices that are best at a subset of tasks, instead of one device that's merely 'ok' at all of them. At least I know I don't mind...

aluhut 9y ago

"consuming content online" is such a broad advertising term it becomes pretty much useless if you bring in other devices in the discussion. So what is the actual demographics here? You'd at least need to have more money left then most of the above mentioned demographics. You'll also need to be prepared or willing to use an apple system. It's very likely that you already have at least one other Apple device that you already use to "consume content online". Which brings us back to the question that appears often here: Why do you need another one?