The problem is more about not having customers expect the blanket to cure their psychiatric problems. Such language makes it easy to take advantage of someone w

The problem is more about not having customers expect the blanket to cure their psychiatric problems. Such language makes it easy to take advantage of someone who isn't in a mentally strong place at the moment - and puts their hopes of being "normal" into such products when the evidence isn't there. I don't think the product itself is so bad: I like the weight of blankets when I sleep and like them to touch the bed on both sides of me. I'd completely understand a lightweight but weighted blanket during the summer, and I'm guessing it would make some folks feel comforted and so on. I'd much rather them have this sort of honesty in their advertising than the language they had.