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Ease of use is key, I agree. I would add trust though. Unfortunately these two are sometimes diametrically opposed to each other.
by miclill_kit 9y ago
Ease of use is key, I agree. I would add trust though.
Unfortunately these two are sometimes diametrically opposed to each other.
- smichel17 9y agoSometimes. Ongoing donation systems naturally build trust because your patronage is more valuable than this month's donation.