Agreed. It's a very stupid name. It's memorable for all the wrong reasons: It detracts from the product, and takes attention away from the product to the produ

Agreed. It's a very stupid name. It's memorable for all the wrong reasons: It detracts from the product, and takes attention away from the product to the product name that elicits a visceral disgust in a lot of people. The conversation then is about why the product is called that instead of the product's merits.