Water is a terrible analogy. There is no marginal cost per bit for consumer internet access. The only scarce resource is peak utilization. The only reality-b

Water is a terrible analogy. There is no marginal cost per bit for consumer internet access. The only scarce resource is peak utilization. The only reality-based and fair network management that residential ISPs can employ is rate-limiting during peak time. The stereotypical customer who only uses their connection to stream Netflix/YouTube during prime time is actually more costly than a heavy P2P user who transfers TBs of data in the off-hours overnight and in the early morning.