>How much of our society's brainpower should be allocated to gaming the internet for ad-clicks? That would be the real debate. Many brilliant technologists are

>How much of our society's brainpower should be allocated to gaming the internet for ad-clicks? That would be the real debate. Many brilliant technologists are being hijacked by the major ad-media corporations for what I think we can all agree is a trivial (if not pointless) task. I 100% agree: Quantcast processes 40 petabytes of data a month for the sole purpose of showing you some ads (which probably aren't actually any good). I consider this a tremendous waste of resources (human, technological, energy) and I wonder what we might have achieved if that time and energy had been put towards something constructive for humanity.