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The crowds here saying that Soylent is "just" rebranded Ensure/Slimfast/etc sound like the same voices that said Dropbox was rebranded rsync/scp/ftp. The argume
by Afforess 9y ago
The crowds here saying that Soylent is "just" rebranded Ensure/Slimfast/etc sound like the same voices that said Dropbox was rebranded rsync/scp/ftp. The arguments are cookie-cutter and wrong for the same reasons they were with Dropbox.
- atomical 9y agoThey are wrong because of the marketing aspect at least. An expensive shoe can be the same as a cheap shoe in quality.
- callmeed 9y agoOk, so what are those reasons exactly? I actually don't believe your analogy holds. My mom uses Dropbox but she would never use rsync. But my mom can drive to Target or open her Amazon app and buy Ensure just as easily as she can order Soylent. I do think Soylent is just rebranded Ensure/Slimfast and there's nothing wrong with that. For the most part, Ensure targets baby boomers, Slimfast targets gen-xers or people who want to lose weight, and Soylent targets millenials/professionals. Again, nothing wrong with it (so long as you don't act like Soylent is some revolutionary/brave-new-world product).
- post_break 9y agoYeah because in this world Ensure/Slimfast are Dropbox, and Soylent is rsync. The way they make this stuff scares me. The photos of the plant, the mold, the suppliers they use. It's like the paypal of meal replacements, we deal with money, but we're not a bank, they make "food" but they don't really have much quality control.
- KingMob 9y agoBut Dropbox wasn't just rebranded rsync; it made remote backup easy-to-use for the average person. Rsync requires other servers and command-line expertise. Soylent's difference is in marketing and positioning, not nutrition.