I disagree with most of the points made, I think Apple has done more to make software a viable product than any other company. The problem however is that they

I disagree with most of the points made, I think Apple has done more to make software a viable product than any other company. The problem however is that they paint everything in very broad strokes. Everyone pays the 30% Apple tax, regardless of whether you sold a single or a million copies. The absolute numbers on the tax paid for a million copies is higher, but so is the revenue. I'm not sure a progressive system is better than a linear system either, where the top earners would pay more than those at the bottom. In any case, out of all the issues with the App Store I think this one of app cost is the least interesting. Rather, the ever changing landscape of Apple approval policies and the severe platform lock-in effect is worse. Apple can more or less kill a viable business simply by denying an app in their store, and that removes the entire iOS market for that business with little to no recourse. This is the bigger deal I think. Figuring out how to get people to pay you $3 instead of $1 is less important I think, when you'll most certainly get $0 if you can't sell the damn thing in the first place. I don't fully understand how Apple is allowed to effectively close off a significant market like this.