I was interested in this article but accidentally closed it, the interstitial ad made me think I was on a completely different site. It was a full-page ad for

I was interested in this article but accidentally closed it, the interstitial ad made me think I was on a completely different site. It was a full-page ad for "STITCH FIX", with it's own layout and, sigh, auto-playing video. Why would I ever click through that?!