> Big data isn't some magic wand that absolves you of moral responsibility, but it's extremely interesting that at least one marketer at Facebook seems to belie

> Big data isn't some magic wand that absolves you of moral responsibility, but it's extremely interesting that at least one marketer at Facebook seems to believe it does. I suspect a large portion of this attitude comes from the fact that the marketers (tasked with enacting campaigns and strategies based on results of data science/machine learning), likely don't understand all of the statistical intricacies and pitfalls around underlying assumptions, and a lot of people already view data science as producing "magic" results (and assume that if it tools them so, it must be true). Of course, this guy is likely morally bankrupt anyways, which doesn't help either.