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And that is why they succeeded imo. Because Facebook bought Whatsapp for it's 1 Billion users, and Whatsapp would never have hit that mark had it not been for t
by ohstopitu 9y ago
And that is why they succeeded imo. Because Facebook bought Whatsapp for it's 1 Billion users, and Whatsapp would never have hit that mark had it not been for the fact that they focused on market outside the US (where cheaper phones with android, candybar and other OSes were more popular).
While Whatsapp is still not as big in the US, it's literally the defacto mode of communication in countries like India, Brazil etc. to the point where "Msg me" would automatically mean "Msg me on Whatsapp"
That + the fact that it was tied to your phone number was in my opinion genius. I for a thousand years would not have though too much about Global Market (because I'd be focused on revenue and users in 1st world countries would be generally the ones with spending cash for messaging apps).
- thirdsun 9y ago> That + the fact that it was tied to your phone number was in my opinion genius. This is an important aspect. Having accounts and contacts based on phone numbers allowed my mother and her friends to use the service in no time - those are the kind of people that don't know their own email address (if they have one at all) and would never register for an account on their own. Phone numbers, however, is the system they already knew since using SMS.