We need something like that... I think he's saying there should ideally be more demand, not that supply should be forced. narrow circle of like-minded friends

We need something like that... I think he's saying there should ideally be more demand, not that supply should be forced. narrow circle of like-minded friends There really are informed consumers out there who evaluate products based on all available information, and the people who trust them may take the lazy route and imitate. That can look like wankery if you dismiss informed consumption outright.