There is also bundling of other sports. As a fan of, say, NBA , I really don't care about all the NFL broadcast. Still those prices paid by me. Future to me se

There is also bundling of other sports. As a fan of, say, NBA , I really don't care about all the NFL broadcast. Still those prices paid by me. Future to me seems, where there will be option to subscribe or buy ticket to individual events like, say only this weekend's match between team A and team B. And it seems it is more and more possible.