You want an analogy, here's a simple one. The Interstate Commerce Commission (ICC) was created in 1887 to prevent the vertical integration of the freight train

You want an analogy, here's a simple one. The Interstate Commerce Commission (ICC) was created in 1887 to prevent the vertical integration of the freight train industry. Folks like Rockefeller (Standard Oil) owned the oil production and shipping (freight trains). And used their ownership of freight trains to price discriminate against competitors. Standard Oil shipped for free, other's oil had to pay so much money it put them out of business. The ICC was founded to combat this and break up vertical monopolies. In 1934 the FCC was founded in a similar vein as the ICC. One of its founding missions is to break up/prevent/regulate vertical monopolies. What the ISPs want is they want to be Rockefeller. They want to own the transit and the oil, only this time the transit is moving at the speed of light, and the oil is packets.