(I'm not the person you are asking but I'm working now on reversing my employer's failed venture into SFDC) Business and Sales people love salesforce. It promi

(I'm not the person you are asking but I'm working now on reversing my employer's failed venture into SFDC) Business and Sales people love salesforce. It promises instant business gratification via enforcement of best practices through a single unified platform. It also promises to cut down the need for in-house software development, since everything is promised to work out of the box with some point and click configuration tools which the SF admins can easily work on (their slogan is or used to be "no software"). However, as soon as the company realizes that the standard SFDC solutions don't quite meet their business model, that's when the need for custom SF development comes up which is very restrained by APEX/SOQL capabilities and is not cheap. This is often the point where many businesses back track to custom solutions and then build messy integrations that forces the two systems to pass data to each other...