By getting rid of the text and logo and replacing it with a bar code. http://timmy_c.posterous.com/google-ab-testing-feels-too-minimalistic http://timmy_c.post

By getting rid of the text and logo and replacing it with a bar code. http://timmy_c.posterous.com/google-ab-testing-feels-too-minimalistic http://timmy_c.posterous.com/google-ab-testing-feels-too-min...