Exactly this. College books is a scam but the $500 you pay a semester isn't the reason college costs $50K per year. This seems a PR move to say they are trying

Exactly this. College books is a scam but the $500 you pay a semester isn't the reason college costs $50K per year. This seems a PR move to say they are trying something but like most things. "It is difficult to get a man to understand something, when his salary depends upon his not understanding it!" -Upton Sinclair