The company I work for has showers, a decent on site gym and secure and convinient bike parking. All of that does get used, but the bike parking is probably 1/1

The company I work for has showers, a decent on site gym and secure and convinient bike parking. All of that does get used, but the bike parking is probably 1/10 of the number of car parking spots and there aren't more than a handful of people in the gym in the morning. This is in Denmark, btw, probably one of the easiest countries to bike in. I really don't know how to get people to start exercising.