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One of the core arguments of article is misleading, since it claims McDonald's is a real estate company based on the share of Net Income coming from owned versu
by resalisbury 9y ago
One of the core arguments of article is misleading, since it claims McDonald's is a real estate company based on the share of Net Income coming from owned versus franchised restaurants. The share of Net Income is a misleading comparison, because
(1)it fails to account for the cost of capital associated in owning real estate
(2) over 85% of McDonalds are franchised, the remaining 15% produce all of that income, so even on this misleading basis of just considering net income, the profits are more balanced than the article makes it appear.
- percent franchised vs owned https://www.fool.com/investing/general/2016/04/03/what-percentage-of-mcdonalds-restaurants-are-owned.aspx https://www.fool.com/investing/general/2016/04/03/what-perce...
- quote from article that is misleading"Of that $18.2 billion generated by company-operated stores in 2014, the corporation keeps just $2.9 billion. Of the $9.2 billion coming from franchisees, the corporation keeps $7.6 billion."