'This is called "sales" when it's done on a 1:1 basis and "marketing" when it's done en masse. It can be very difficult when there are powerful entities competi

'This is called "sales" when it's done on a 1:1 basis and "marketing" when it's done en masse. It can be very difficult when there are powerful entities competing to cast the psychological context in their favor.' Uh, marketing hasn't attempted to provide any arguments that attack conclusions, for a long time. It's been primarily about creating subconscious associations that are completely separate from arguments.