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Well, demand is only there if they can differentiate from the cheaper options.
by twelvechairs 10y ago
Well, demand is only there if they can differentiate from the cheaper options.
- coldtea 10y agoYou'd be surprised. Lots of the higher priced products have only marginal (if any) differentiation from cheaper options, sometimes only the brand being it. That's how you can have $400 plastic "brand name" glasses and $30 "non brand name" glasses that are made in the same chinese factory, with the same plastic materials and quality control, and both owned by the same parent company (e.g. Luxottica). And let's not get into clothing and wine.