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The important thing about a trademark is that you start using it. If you run into a problem with somebody else using your name, the most important thing will be
by mlissner 9y ago
The important thing about a trademark is that you start using it. If you run into a problem with somebody else using your name, the most important thing will be who used it first, not who TM'ed it first. In fact, if they TM a name that you had first, you can claw the name and the TM away from them.
Unless you are expecting somebody to steal/abuse your name, there's no rush to TM.