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I don't know about other provinces, but "In Québec, the Consumer Protection Act prohibits commercial advertising directed at children under 13 years of age." h
by ced 9y ago
I don't know about other provinces, but "In Québec, the Consumer Protection Act prohibits commercial advertising directed at children under 13 years of age."
https://www.opc.gouv.qc.ca/fileadmin/media/documents/consommateur/sujet/publicite-pratique-illegale/EN_Guide_publicite_moins_de_13_ans_vf.pdf https://www.opc.gouv.qc.ca/fileadmin/media/documents/consomm...
- wolco 9y agoI wasn't aware of that. Does that include toys or child related products? One could say that movies have turned into one long series of product placements.
- ced 9y agoIt seems to be pretty strict, eg. Example of prohibited advertising: The Rappido Company is advertising a remote-controlled toy car like one seen in an animated film. The advertisement is broadcast on Saturday morning on a TV channel for children during a cartoon program. The ad is in animated film format and shows a young boy who is thrilled to be operating his high-speed car. This ad would be prohibited. But there's no mention of product placement. I imagine that would be hard to account for.