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My job is to shut down deprecated products, does that count? (It is a lot harder than it sounds)
by Klockan 9y ago
My job is to shut down deprecated products, does that count? (It is a lot harder than it sounds)
- amorphid 9y agoIf you'd be willing to share, I'd love to read some high level bullets about your work.
- s_kilk 9y agoSeconded, I'd love to read a write-up on what that job is like.
- dade_ 9y agoI had a CEO once tell us the story of previous work in the pet food industry. They had a food product that had low sales and they wanted to discontinue the product. He did what seemed obvious and raised the price. Sales went up. Customer surveys indicated they thought it was a premium product.
- ashark 9y agoThe very first anecdote (IIRC) in Cialdini's Influence is about exactly that effect. Seems to happen most when people don't have a good way to evaluate product quality (which is most of the time, really—consumers with the time and information access to be well-informed about more than a tiny fraction of what they buy is a first-week-of-Econ-101 fiction, like physics' "spherical pig" but even less connected to reality)
- pmiller2 9y agoI would think the obvious thing is to stop shipping the product, isn't it?