I try to think of the "market" as a pond. The customers are the fish. If you manage to catch a few fish, but can't hold on to them because your product isn't re

I try to think of the "market" as a pond. The customers are the fish. If you manage to catch a few fish, but can't hold on to them because your product isn't ready yet, it's not the end of the world. At that point, you know that some of the fish like your bait, and there are probably more out there who will want it when the product is ready.