5 ms·
Yes. You don't see the implications for advertisement industry and the ability to mandates standard content layout for publisher and web designers. Once they ta
by FrozenVoid 10y ago
Yes. You don't see the implications for advertisement industry and the ability to mandates standard content layout for publisher and web designers.
Once they take a whiff of "standard canvas" benefits there will be a push to make it the next platform, like e.g. Jquery, react or hip new framework you like, except it will have commercial advantage for adopting it due advertisement being unblockable and reduced need for compatibility for other browser: they will be reduced to JS/Canvas renderers.
- beaconstudios 10y agoI work in advertising, I'm pretty familiar with the technology involved. Everything you just described is what Flash ads were back in the day and the internet managed to survive those. Also, most ads now are HTML5 - but can be blocked based on URL or script contents. What makes you think that wouldn't also be the case for canvas ads? After all they have to be rendered via scripts.
- saurik 10y agoIf the entire page is being rendered in a simulated browser, much like how to block content on a full page Flash app (which we were on the verge of seeing a lot of had Apple not decided to destroy Flash by not supporting it on the iPhone) requires Flash-level introspection, blocking content then requires you to build a content blocker that lives at the level of the simulated browser, not the real one, only every web page could come with its own slightly-different and obfuscated engine (even if just due to an optimizing compiler and not on purpose). I think you are still thinking of "islands of canvas in a world full of HTML", and that is not the thought experiment in play here.
- beaconstudios 10y agohave you seen how horribly non-performant the linked page is? and that's to render a bit of static SVG, which is much closer to the primary use case of canvas than a full dynamic web page. The idea that we'll have full web pages being completely powered by javascript on the pixel-level is ridiculous. Plus - so what if ads can't be blocked? It's not the "end of the free web" as the original commenter stated. That's pure hyperbole.
- FrozenVoid 10y agoIts like a "nuclear option" to combat adblockers and will be used as last resort, emulating the whole browser won't be cheap(of course smaller emulators will emerge). Consider it like a preview of future web, closed&obfuscated to prevent adblocking and user-based content control.