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> Yeah, no, that's not how that works. Found a startup without sales or marketing and get back to me. Entrenched legacy B2B is one example where the level of m
by stagbeetle 9y ago
> Yeah, no, that's not how that works. Found a startup without sales or marketing and get back to me.
Entrenched legacy B2B is one example where the level of marketing can be close to nil (if we don't include "sales" in our definition of marketing, otherwise there's no reason to argue), but still allow the business to prosper.
But that ignores that you haven't refuted the point. The advertising part of marketing, in its current form, is a net negative ("evil") to consumers. I'm not specifically signaling out the entirety of the "marketing" umbrella, but one of its subsections.
Can you tell me how advertising directly benefits the consumer?