5 ms·
The context is that Apple doesn't have the balls to say things as they are.
by jaekwon 16y ago
The context is that Apple doesn't have the balls to say things as they are.
- cmelbye 16y agoYeah, those losers. They really should have just said "Hey, we're releasing a brand new feature called FaceTime and we need you to change your apps name. Oh yeah, and just don't tell anyone. Thanks!"
- omouse 16y agoWhat does all this secrecy buy them? Nothing.
- dasil003 16y agoHype of course, do you really not see that?
- megablast 16y agoI don't think that is true, and I am sure Apple doesn't think that is true. Whatever you say about Apple, they very carefully manage there brand, and part of that is keeping things secret, controlled releases of information, and building up large buzz before there regular announcements. It seems to be working for them.
- c1sc0 16y agoA cool brand name they probably thought long and hard about before adopting it. A brand that will have resonance with the general population at the cost of alienating some developers. This is what 'crossroads between liberal arts and technology' is about; changing the pecking order in the technology business: Apple first, normal people second, developers a distant third.
- shykes 16y agoHow does the Facetime brand alienate developers exactly?
- jarin 16y agoDevelopers hate frivolous and silly names for protocols and software packages. Just look at Cocoa, Groovy, Sinatra, PubSubHubbub, and acts_as_taggable_on_steroids.
- gte910h 16y agoI wasn't aware of anyone having emotions about any names since I heard an 18 year raging about how to pronounce "GNU" when I was in college.
- deleted 16y ago[deleted]
- robotron 16y agoShouldn't it be "iFace" anyway?
- edash 16y agoSecrecy buys Apple: - Protection of IP until a few weeks from launch date - Rapt attention for what amounts to a PR presentation - Synchronized media buzz for new products - Strong early sales leading to additional media buzz
- jaekwon 16y agoThat is exactly what I'm saying, sans sarcasm. To say what is, as it is, without resorting to secrecy, is indicative of strength. Time will tell, but I believe Google & Android will win over Apple for this exact reason. And I'll repeat, Apple lacks in Cohones.