I couldn't agree more with you on this. Since this principle applies many other areas of design (beyond application UI design), I'd like to add a specific exam

I couldn't agree more with you on this. Since this principle applies many other areas of design (beyond application UI design), I'd like to add a specific example: watch faces. I've been thinking about buying a new wrist watch and was looking for watch faces that aren't totally overloaded with unnecessary (and frankly, usually rather ugly) markings. One simple way to do this is by typing "minimalist watch face" into your favorite search engine. Seeing those results, I am still amazed at how many "novel, stylish" watch face designs there are that might look cool (not really according to my taste, but perhaps someone else would like it), but are obviously terrible at doing the one thing a watch is supposed to do: telling you the time. Compare the Nevo watches (ignoring their smart watch part)[1] against the Nava Ora design[2] for example. To me, it's really clear which of the two designs is a better watch. [1]: http://www.nevocollection.com/ http://www.nevocollection.com/ [2]: https://www.watches.com/nava-ora-lattea-white-42mm https://www.watches.com/nava-ora-lattea-white-42mm