> Has a nation ever undergone a significant attempt at rebranding? Estonia comes to mind, which has invested in a high-tech profile, see for example their e-re

> Has a nation ever undergone a significant attempt at rebranding? Estonia comes to mind, which has invested in a high-tech profile, see for example their e-residency program: https://en.wikipedia.org/wiki/E-residency_of_Estonia https://en.wikipedia.org/wiki/E-residency_of_Estonia