To expand on this: You can underline exceptional performance from an employee (or preferably, a whole team/group of employees) by giving them a bonus, or buyin

To expand on this: You can underline exceptional performance from an employee (or preferably, a whole team/group of employees) by giving them a bonus, or buying them a nice dinner or whatever. But this has to be a bonus: if the employees ask for it, or if it was a promise (carrot) before the work was done, the point is moot, and the psychological effect of the reward will be, too. If your team pulls through a very difficult challenge, by sacrificing their own time (working a whole weekend, for example), without anyone in the hierarchy asking so, and it was done to address a business blocker, then that definitely demands compensation. The most obvious compensation would be to give them the time they gave to the company with a bonus 50 or 100%. Add money if you feel it is deserved and think the employees would enjoy it. Just remember that the company can never use this in negotiations ("You're getting a 3% raise instead of 5% because you got 10k in bonuses last year"). It is proper compensation for work done. Nothing more. Now, back to the matter of motivation: your team decided to do the work. They are motivated. But having to do this will drain that motivation. It is your job as a company to make sure these situations don't occur again. One way to re-motivate people is to show them the steps you are taking to make sure they never have to sacrifice another weekend. Make sure they understand and agree with the steps. They made efforts, now it's the company's turn to do so as well. Startups often burn people out because they assume that employees are motivated. But being a paper millionaire only buys so much motivation. Engineers (and others, but I don't manage profiles other than engineers) are under tremendous pressure to deliver. Their motivation disappears because they aren't privy to the founders' vision, or don't understand how their work affects the bottom line. The biggest indicator of people lacking motivation is asking for more means/resources. When people say "we need to hire more," or "we need more hardware," or "we need a better office;" those should be red flags that there is a problem with motivation. That's not to say your office doesn't really stink, or that their laptops are melting during compiles, though. Asking for resources as a bandaid to productivity, I guess, would be a better indicator of low performance ("I'm slow at writing this feature because I only have 4 cores on my computer").