I completely agree, so much so that I claim that "boring" is a positive and necessary attribute for any small solo business started by a software entrepreneur.

I completely agree, so much so that I claim that "boring" is a positive and necessary attribute for any small solo business started by a software entrepreneur. I gave a talk at Dropbox about the necessities of being boring if you want to start a small business without quitting your day job: https://youtu.be/J8UwcyYT3z0 https://youtu.be/J8UwcyYT3z0.