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What's the alternative? Broadcast television viewership is shrinking, and skews older. The demographics advertisers like are spending their time playing games
by gozur88 10y ago
What's the alternative? Broadcast television viewership is shrinking, and skews older. The demographics advertisers like are spending their time playing games and watching youtube videos.
- bduerst 10y agoSponsored referral, social, direct mail, content syndication, out of home, etc. are all different channels, but depending on your product and your goals only a few are worth it (including search/display ads).