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I can't upvote this article enough. Perhaps I've seen too many friends put months into a startup, with no clear marketing / post-launch plan. The switch gets fl
by d_r 16y ago
I can't upvote this article enough. Perhaps I've seen too many friends put months into a startup, with no clear marketing / post-launch plan. The switch gets flipped, the site goes live, people patiently look at Google Analytics, and ... the users don't come. A couple of months later everyone gives up and goes back to devoting full attention to their day jobs that they never left.
That, and the article makes an important point -- if you don't have that many users, it doesn't necessarily mean that your service/app isn't valuable. Unless your product is incredibly niche, it most likely means that not enough people have heard about it yet. Get it out there!
- webwright 16y agoYeah, I think this should be required reading. I couldn't BELIEVE the number of supposed "hackers" who turned their noses up at SEO on a thread I read the other day: http://news.ycombinator.com/item?id=1402544 http://news.ycombinator.com/item?id=1402544 I think a lot of wantrepreneurs wouldn't "lower" themselves, to SEO, cold calling, shilling at conferences, begging bloggers for coverage, etc (strangely ignoring the fact that many of the companies they admire have well-oiled sales and marketing engines). It's like a car mechanic who opens a garage and thinks that his job should still be working on cars all day.