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> Joe Public isn't using expensive Apple laptops. They want a $500 laptop that does the job. This probably depends a lot on how you define what Joe Public look
by culturestate 10y ago
> Joe Public isn't using expensive Apple laptops. They want a $500 laptop that does the job.
This probably depends a lot on how you define what Joe Public looks like, but I think you're seriously underestimating the yeoman's effort Apple has put in to become an aspirational brand. Lots of people may make do with a $500 laptop, but lots of them want a Mac.
For better or worse, Apple is as much a lifestyle brand as a technology company today.
- ksk 10y agoThen that's great for Apple and their shareholders. I don't begrudge their success. But as a consumer, I don't want to line Apple's pockets, I'd rather keep the money in my own pocket.