Under "invest in companies you love", he seems to define such companies as those with good sales pitches. But what about the more sensible definition, companies

Under "invest in companies you love", he seems to define such companies as those with good sales pitches. But what about the more sensible definition, companies with passionate users? Anyone who invested in the obvious ones (Amazon, Google, Netflix, and Apple, for example) would have made a killing. On the other hand, take Comcast, the Consumerist's "Worst Company in America" for 2009. Comcast's stock has been stagnant at best.