Probably. It's really hard to be a retailer I'd imagine when more ready customers are buying from delivery oriented e-retailer and traditional customers aren't

Probably. It's really hard to be a retailer I'd imagine when more ready customers are buying from delivery oriented e-retailer and traditional customers aren't going to pay the premium for ready-to-buy. Doesn't help that latter group is becoming more of an exception rather than the norm they used to be.