3 ms·
I never understood why microsoft doesn't roll out it's own adsense+adwords. It only makes sense to do it with bing.
by Keyframe 16y ago
I never understood why microsoft doesn't roll out it's own adsense+adwords. It only makes sense to do it with bing.
- axod 16y agoI remember using Microsoft ClickTrade back in 1999 or so. It was actually quite reasonable then. It wasn't contextual like adsense, you had to choose your ads manually, but it worked ok enough. Then they shut it down.
- dangrossman 16y agoAll the CPC networks of the day shut down. Those that are still around dropped that pricing model in favor of CPA or CPM. The main problem was fraud. The companies weren't as sophisticated back then to be able to deal with click fraud like Google and Microsoft do now. It's still a challenge.
- ComputerGuru 16y agoThey did. It failed. (TM) http://neosmart.net/blog/2006/whatever-happened-to-msns-adsense-anyway/ http://neosmart.net/blog/2006/whatever-happened-to-msns-adse...
- dangrossman 16y agoWell, they have the AdWords equivalent as far as search advertising. And advertising on Microsoft AdCenter not only gets you on Bing search results but Yahoo! as well. Yahoo! has completely outsourced their search advertising program to Microsoft as of this month.